Thought Leadership

It isn’t enough just to carve out a niche. You have to explain it. Clearly. Without a clear message, the rest of your business development effort is wasted. Prospects won’t understand what you offer. Referral sources won’t know how to help you....

According to encyclopedia.com, When a person is introduced to new information or a new skill, it may take several learning sessions to acquire that knowledge or skill. Psychologists refer to this acquisition process as the learning curve. In general, this term refers to the time...

According to French dramatist Charles-Guillaume Étienne, “If you want something done right, do it yourself”. This advice seems to be viable if you’re working in a small business. Your small business won’t grow if you don’t start delegating....

It's early in the morning, and you have received a new task from your client. You read the instructions several times and said: "Am I working for the NSA?" You're sure you're not a cryptographer, and yet you have this feeling to decipher each instruction...

When you ask a VA what the best characteristic of an excellent client would be, it won’t take much time to list a bunch of qualities. Let’s take a moment to mull over the perfect client. You’ll realize that there’s no perfect client however there...